Make specific marketing campaigns via email for customers of your shop by using MailChimp. If you can manage your contacts in a more systematic way, you can surely be more convincing and you'll see sales in your shop increase. All this can be managed automatically in a few simple gestures by this new YITH plugin.

In the majority of shops you find small objects with a very low price per item, just think to ironmongery or nail charm. Your customer could either be one who needs big amounts of such product or one who needs just a couple of small nails. Yet, in this case, shipping so few would require too much time if compared with the earnings you would get (not to say that earnings are entirely missing). And not to mention, then, shipping costs that would be much higher than the price of purchased products.

A/B split testing on checkout pages (analysis made to find out which checkout structure works better in e-commerce sites) have turned out to be the best choice for a better user experience during purchase. This because a multi-step structure helps customers feel more comfortable during payment operations as they understand better which step they are filling in.

Multi vendor e-commerce is a new idea of e-commerce platform that is becoming more and more popular in the web, just think of websites such Etsy, Amazon and Ali Express, which are setting the new trend for online shopping. This offers customers a higher number of products from different suppliers and therefore a wider selection.

It is all about market laws and a psychology: satisfied customers need to "pay back" somehow the service or the product that made them happy. They can do it with a donation, or maybe, paying something more for the next product they are going to purchase. Let's make an example: you sell a an ebook that costs sixteen dollars, but you also offer your users to support your business adding more dollars, because your products have improved their life in the past.

Usability teaches that the lesser clicks you need to get a result on a site, the better the user experience will be. Think about all that occurrences in which you have added your personal information different times, just like for payment information: writing again and again all those numbers can be exhausting. In that, YITH WooCommerce One-Click Checkout can help you: a simple button and the purchase will be immediately completed.

The online purchase process starts when users add the product to the chart, and it can be considered completed when the product reaches its destination: our e-commerce gains credibility and loyalizes the customer with the delivery of the product. Users want a rapid, safe and reliable delivery: this is why it is vital to allow your clients to track the order and follow the delivery step.

I am sure you get disappointed when you see an order fixed in pending status. You would make every effort to see it as completed, whereas the only thing you can do is to wait for user's decision and if he/she won't complete that order, it will be removed from system. As a consequence, you will lose both the sale and the customer.

Neuro marketing research have proved that if we receive a gift, we almost feel in debt with the person who has made it and a loyalty bind starts even without the customer to realise that.

All people active in the web know advantages of using popup windows. A popup window increases dramatically visibility of what you put in it, increases conversion rates of users who see it and allows you to get instant feedback from your users. Use them in a non-intrusive way and they will turn out to be one of the most powerful marketing strategies to increase sales in your store.

The "bundle" technique is one of the smartest strategies to increase the sales of product combinations, and to support customers to come back looking for new deals.

"Exploit the urgency and scarcity principle for your site and you'll see conversions increase dramatically". This is one of the most recurrent expressions in the web when talking about marketing strategies, but it could not be truer. If users realise that their time to make a decision is limited or that the product they are interested in is available only in a limited amount of items, they will decide sooner and quicker to purchase. That's exactly what a countdown makes.

With the advent of web 2.0, users have become much more used to interactive sites that are getting more dynamic and user friendly. And the more your e-commerce uses the latest web technologies, the more it looks appealing to potential customers. One of the newest and most versatile characteristics that a modern shop cannot miss is the slider, without a doubt: can you imagine potentialities of a product slider?

Exporting your online shop information can be very helpful: getting a full list of your customers, managing orders, or maybe a simple data exportation to conduct correctly all your stock operations. What is the best way to manage huge quantities of information, then? YITH WooCommerce Quick Export has a quick and direct answer!

Customers opening a quick view window are more likely to buy the product they are viewing because they do not have to wait for page loading and because they do not have to surf back and forth among the pages to find the products they are interested in.

Customers enter your shop, look at an item, they want to purchase it but... something suddenly distract them, suspending their navigation, and postponing the purchase of the product. But what if they don't find anymore what they were looking at? This is how you lose good chances to sell something! Luckily, we have a solution for you.

Recent research shows that about 4 trillion dollars of goods will be abandoned in carts during 2015 by e-commerce users. What's interesting is that more than the 60% of these carts can be perfectly recovered and transformed in purchases. YITH WooCommerce Recovered Abandoned Cart will just do that: it will help you converting these abandoned carts in purchase orders.

Many shoppers sell goods or services for which just a label with price is not enough. For off-the-shelf items, for which big quantities of the same product might be purchased, a buyer usually prefers getting in touch with the supplier and negotiating an ad hoc price solution. A quote request is a channel that allows that negotiation, that otherwise is difficult to achieve in online shops.

There is no better way to prove the quality of your products by having your customers express their thoughts. A positive review is a powerful marketing tool to enhance and improve the overall expectations of your users. So, what's the best way to encourage you users to write a review?

Market researches proved that the 77% of your potential clients reads users' reviews before purchasing any product of your e-commerce. Therefore, getting a positive review from a faithful client is vital to improve the sales and acquire credibility in the online market.

The easiest and most efficient way to let your customers manage the products of their cart: thanks to YITH WooCommerce Save for Later, if your customers decide to postpone their purchases to the future, they will always be free to remove products from the cart and move them into a specific list available in the same page.

A common problem of all WordPress e-shops is offering a too chaotic order numeration. Luckily, with YITH WooCommerce Sequential Order Number you will be able to set the order numeration as you prefer, in addition to manage independently that of the free orders.

In the social network age, the keyword is "sharing": a simple and immediate action that gives exposure. Therefore, why don't you take advantage being the one promoted? With YITH WooCommerce Share For Discounts, your customers will be very happy to make you known on their social network profiles, because in return of their kindness you could offer them a discount code to make purchases on your site.

Research on online consumers reported extremely significant data: over 77% of them prefer social login when using an eCommerce site, for two main reasons, security and data correctness. This certainly leads to increased conversion rates and therefore more sales.