There's an abundance of sales methodologies and theories out there. That said, no matter how they're packaged, each theory is based around the same basic principles of planning, assessing need, and either presenting a product or offering a service. This course outlines these commonalties and distills them into 11 essential steps. Learn about how gathering information to evaluate potential clients can help you determine how your products or services can solve their problem. Once you've done your homework, discover how to present and sell your product, follow up with your customer, and continually hone your sales process.