Marketing and branding expert Lida Citroën has been serving the transitioning veteran community for many years, presenting workshops and seminars at conferences, events, and job fairs; counseling hundreds of veterans personally, and writing a monthly column for Military.com. In this course, Lida offers a clear, compassionate, and compelling guide to help those in the military understand the civilian hiring manager, build a unique personal brand, understand rules of the corporate and professional marketplace, and leverage powerful strategies for using social media, image, and body language to make themselves relevant to employers.