Description

What you'll learn

Different types of videos you can make
How to plan your videos so they achieve your goals
How to storyboard your videos
Create a script to make the entire process seamless and easy
Create an example video using my chosen video platform

Requirements

Chrome Browser
Any computer with 4GB RAM or more and internet connection
No design skills required
No video editing skills required

Description

The way people consume content online has changed – people’s expectations are of content provided in bite-sized blocks, fast! And in an endless scroll-fest of a mobile phone, users have limited time and focus, so to grab their attention video is an excellent tool.

Compared to traditional type of content, 85% of messages retained was content in a video format. Video increases conversions and sales by up to 80% Video ads have a far higher reach than regular image or text ads. The statistics showing how videos are favourable to your social media presence are endless, they are truly irreplaceable.

As a business owner or marketer you can utilise video to your advantage throughout the entire customer buying journey – getting your product or service in front of a larger audience.