What you'll learn

The difference between a mission statement and a vision statement
How to write a mission statement
How to write a vision statement
How to communicate your vision effectively
How to develop a business vision based on your core values

Requirements

An interest in business

Description

Customer loyalty is highly dependent on the values and intentions of a brand, just as much as employee loyalty is highly dependent on the values of the company and leaders they work for.

The best starting point for those company values to develop are within both your mission statement and vision statement. These statements are the core to your company ethos: They explain precisely what you strive to achieve, what you believe, and your long-term aspirations.

In this course, we explore how to develop a mission statement and vision statement, and the differences between the two. You will then learn how to effectively communicate your vision to both your consumers and your workforce, helping you to achieve your core values and create a powerful company that everyone is proud to associate with.

This course covers the following:

The difference between a mission statement and a vision statement

How to write a mission statement

How to write a vision statement

How to communicate your vision effectively

Who this course is for:

Business owners
Entrepreneurs
Leaders & Managers
Students with an interest in business studies

Homepage: https://www.udemy.com/course/how-to-communicate-your-vision-and-values/