This course teaches how to create print ads and posters for commercial and public service advertisement purposes. We will learn to create campaigns, not only a design but campaigns containing a message to influence the audience.

For commercial purposes usually to promote the products or build trust and image to the public. For social movements to raise specific issues and medium to voice aspirations to the government or public service advertisement to solve the problem in society.

We will learn from solving creative briefs, finding the idea (brainstorming), visualizing the concept, and copywriting, to become campaign designers. This course is more concerned with how our design can influence people about specific issues and how to find the best idea and visual to get a good print ad.

I try to pack the course in a short time and with simple explanations to make it easy to understand.

What can you expect?

By the end of this course, you'll be able to make your own:

• You will understand what is a print ad and how print ads can affect campaign-specific issues or promote a product.

• You can make your creative brief in print ads and brainstorm to find ideas to solve the problem raised.

• You can find the visual idea and design a print ad based on the creative brief. So that the visuals and message interest the audience and get them to pay attention.

• You can write the copywriting in the print ad, so the message can be delivered to the audience.

• You can design print ad posters by considering the layout in order good look and be proportional.

So, this class guide to making a meaningful campaign in print. Not only just a design but design can convey the message to the audience. Design can build an image and connect the company/institution to the public.

Who This Class is For? This class is suitable for all levels that want to learn to create print ads, posters, or campaign design, especially for beginners who want to learn to find the idea through brainstorming to design visualization.