E-commerce is currently playing a crucial role in the growth of new brands and businesses. It allows you to carry out transactions directly with consumers without going through traditional sales channels. In this course, learn to use Shopify—the leading e-commerce platform—from scratch to create your first online store and move your brand into the online sphere.

Your guide for this journey is Rocío Carvajal, founder of The Make Group, an e-commerce and digital marketing agency in London. With more than a decade's experience, Rocío's clients include big-name brands such as Amazon, Shell, and Sky.