Get the top 5 tips for selling a product or service to customers overseas. Find out how to research a new market and your options there (from licensing to full-scale distribution), and use the 4 Ps of marketing (product, price, place, and promotion) to create a great marketing mix.

What makes someone effective at sales? A genuine desire to help others solve problems. In this course, former Genentech senior leader and Braintrust founder Jeff Bloomfield explains why and how the best salespeople learn how to see through the eyes of their customers. He outlines strategies to help you connect with and understand your customers' needs, and position your product or service as the solution to their problem. He also provides a step-by-step how-to guide to creating your own sales process or identifying gaps in your existing one.

English | 3h 17m | AVC (.mp4) 1280x720 15&30fps | AAC 48KHz 2ch | 459MB
Genre: eLearning | Appropriate for all

In this course, author Jess Stratton teaches Office 365 subscribers the basics of creating, editing, working with, and sharing PowerPoint presentations. Learn to build a slideshow from scratch, and leverage PowerPoint templates and themes for quick construction. Jess shows how to add and edit text, images, graphs, video, and animation; format slides for consistency; and add speaker notes to ensure a smooth delivery. Plus, discover how to collaborate on changes and then share the final presentation via print, video, PDF, or email.

Get a framework for branding, and learn how to develop and launch a brand and measure its success. This course explains how to define and position a brand and communicate the brand effectively internally, to employees, and externally, via social media, PR, advertising, packaging, and other channels.

RSS feeds help people follow the sites and information that are most important to them. This course reveals the best practices for using RSS readers and similar tools like Flipboard and Safari's Shared Links.

A solid roadmap makes any marketing effort more successful. This course will help business professionals write and leverage great marketing plans. Learn how to assemble a team to create the plan, analyze an existing market, and break down the plan's components into focused sections. Author Drew Boyd also offers advice on how best to present and leverage the plan throughout an organization.

Learn how to set up a Google account and adjust your settings to navigate around the web securely. Author Nick Brazzi shows how to link a Google account to Chrome and to an Android phone and tablet, manage account settings, and use two-step verification to improve security.

Get the most from your Mac with these fun productivity-enhancing tips and tricks for Yosemite, the latest version of Mac OS X, which works some of its most impressive magic with the assistance of iOS and iCloud. Macworld senior editor Chris Breen reveals great tips for streamlining the interface and clearing SSD space, as well as neat Spotlight tricks for performing simple math and exploring the world beyond your hard drive.

Keep the critical information on your iPad and iPhone safe and secure with these proactive and surprisingly simple measures. Nick Brazzi explains common security terms and concepts, helping iOS users understand security risks as well as what to do when a device is lost or stolen. You'll also learn how to protect passwords on a device, secure location data, protect devices from malware, and locate, disable, or even erase devices when they go missing.

Listening is a critical competency, whether you are interviewing for your first job or leading a Fortune 500 company. Surprisingly, relatively few of us have ever had any formal training in how to listen effectively.

395MB | Duration: 1h 35m | Video: AVC (.mp4) 1280x720 30fps | Audio: AAC 48KHz 2ch
Genre: eLearning | Level: Appropriate for all | Language: English

In this course, author, PMP, and business analyst Terri Wagner demonstrates the importance of developing sound project requirements to make sure your project is scoped and planned right from the beginning. Learn the secrets of elicitation, working with stakeholders, and writing and managing requirements documentation. 

Author and professional coach Todd Dewett helps you address the challenge of working with a difficult boss by helping you identify, understand, and manage the triggers that contribute to your problematic relationship. He also outlines actions you can take, such as correctly documenting events, knowing when to speak up, and—sometimes—not taking any action at all.