Beyond the Logo: Storytelling with an Animated Logo & Brand Video

https://www.skillshare.com/en/classes/Beyond-the-Logo-Storytelling-with-an-Animated-Logo-Brand-Video/805120151

There is nothing like seeing your logo and brand identity come to life through animation, music and motion graphics! This is where brand videos come in. Brand videos help build awareness, educate, entertain or inspire your audience towards a certain action for your brand. In a world now where everything is moving from pictures to videos, us graphic designers need to step up our animation game and bring our brands to life!

What will I learn in this class?

1- What are brand videos and why they're important?
2- The 360 degree method of story building
3- Drafting a creative brief
4- Constructing a story structure and timeline
5- Storyboarding
6- Layering files on Illustrator
7- Picking the music for the video
8- Setting up your file on After Effects
9- A step by step, detailed, deep-dive into animation on After Effects
10- Exporting on After Effects
11- Recap with 10 golden tips

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